Why Barbie has almost 15 million followers on Facebook

Yes, I know that sounds weird but read on for a moment. Barbie has 14,872,393 followers on Facebook. But for a time there, Barbie got the brunt of some wrath in society as she was deemed to be out of date - an ideal about women that parents…

The benefits of a media campaign

Before setting out on any journey, it's fair to assume that most of us have a pretty good idea of where we want to go. Well, the same must be true of a media campaign, including earned (print and radio) and social…

Communications consultancy launches in Ireland's South East

A Kilkenny-based journalist has launched her media relations and social media business Solas Media Solutions to help South East businesses get noticed in a noisy market. With over 17 years’ experience as a regional journalist, Kerry native…