
EVENT: PR talk with South Tipp Women In Business
Blog, Earned media, Interviews, Local coverage, Magazines, Media plans, Media tips, Media workshops, Newshound Sessions, One-to-one coaching, Press releases, Small Business Owners, Start-Up FoundersPR is a powerful tool for small business owners and I will be sharing Ten Steps For Getting Media Exposure For Your Business on Wednesday, 5th October.
I will give you simple steps that you can walk away with and implement straight away.
Do…

How to cook up your own PR campaign
Blog, Earned media, Interviews, Key messages, Local coverage, Magazines, Media plans, Media tips, Media training, Media workshops, National coverage, Newshound Sessions, One-to-one coaching, Press releases, Small Business Owners, Start-Up FoundersNot many people know that I spent years working as a chef - in my hometown of Ballybunion and later in Cork City.
I started out washing pots and pans, was promoted to starters and desserts and then progressed on as a commis chef.
When…

How to tell your personal story to media
Blog, Campaigners, Community papers, Features, Interviews, Key messages, Local coverage, Magazines, Media plans, Media tips, Media training, Media workshops, National coverageSome weeks back, I chatted on InstaLive with Linda Kelly from Women Ascend. We discussed how women could harness the power of media by telling their stories to journalists as part of the #BetterMaternityCare campaign.
A media campaign can…

Journalists reveal how to get free publicity for your business
Blog, Campaigners, Client stories, Community papers, Crisis communications, Earned media, Features, Influencers, Interviews, Key messages, Local coverage, Magazines, Marketers, Media plans, Media tips, Media training, Media workshops, National coverage, Newshound Sessions, One-to-one coaching, Press releases, Small Business Owners, Start-Up FoundersEvery day, journalists are bombarded with emails from people looking for a piece of free publicity for their business, organisation or project.
If you're in business and understand the value of PR, you will want to know how to get free publicity…

How to get your press release printed
Blog, Campaigners, Community papers, Earned media, Influencers, Key messages, Local coverage, Marketers, Media tips, Media training, National coverage, Press releases, Small Business Owners, Start-Up FoundersDid you know that you’ve got about 5 seconds to impress a journalist with your press release and pitch?
In my 16 years as a journalist, I have received over 160,000 press releases into my inboxes.
Five seconds - that's not much time,…